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SC3 – Business Planning (D)

Lim Sei Kee @ cK. SC3 – Business Planning (D). Preliminary Business Proposal. Business profile Description of business Description of product(s) / service(s) Management Plan Products and Services Market Analysis Market Strategy DUE: 22 nd FEBRUARY 2014 (SATURDAY).

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SC3 – Business Planning (D)

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  1. Lim SeiKee @ cK SC3 – Business Planning (D)

  2. Preliminary Business Proposal • Business profile • Description of business • Description of product(s) / service(s) • Management Plan • Products and Services • Market Analysis • Market Strategy DUE: 22nd FEBRUARY 2014 (SATURDAY)

  3. RESEARCH - Where to get the data? • Primary research – research you get and analyze yourself • Secondary research – research that has already been done

  4. Primary research • Phone call • SMS • Interview • Survey • Letters • Internet • Questionnaires • Samples

  5. Market research • You and your team are going to conduct a market research on your potential customers (KIGS students, families & friends). How are you going to conduct it? • You have two weeks to prepare. Presentation is to be made on the 3rd week! • SC3 (A) 26th FEB 2014 • SC3 (B) 28th FEB 2014

  6. Operations Strategy • How is the business going to run? • How is the business making money? • Location and working hours • Production process (input, process, output) • Technology/ equipment involved

  7. What’s your operation plan? • General • The physical plant • Equipment • Special requirements • Materials • Production • Inventory • Cost • PRESENTATION: • GROUP A 5th MARCH 2014 • GROUP B 7th MARCH 2014

  8. Your job for the day! • 1. Your market research • Methods? • Personnel? • Questions? • Time period? • Cost? • 2. Your operation plan • think thoroughly! SUBMIT BOTH WORK BEFORE YOU GO!

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