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The Property Management Opportunity

The Property Management Opportunity. Agenda. Our Background About Property Management in GP Industry Target Markets Technology Architecture Solution Stack Industry and Opportunity Target Audiences Industry Trends and Challenges Typical Dynamics GP Deal Size Industry Prospecting Tips

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The Property Management Opportunity

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  1. TheProperty Management Opportunity

  2. Agenda • Our Background • About Property Management in GP • Industry Target Markets • Technology Architecture • Solution Stack • Industry and Opportunity • Target Audiences • Industry Trends and Challenges • Typical Dynamics GP Deal Size • Industry Prospecting Tips • Competition Mapping

  3. Background Information We provide innovative ERP products exclusively for Microsoft Dynamics GP Founded in 1999 Over 20 years of software development experience Over 800 customers worldwide Over 15 innovative solutions developed exclusively for GP To empower organizations by developing powerful software solutions that help enhance operational efficiency and effectiveness.

  4. About Property Management in GP • Property Management in GP is an offering of Microsoft Dynamics GP, Binary Stream’s Property Site Manager and other ISV offerings. • Key Benefits • Only property management solution that brings true seamless integration to Microsoft Dynamics GP • One Consolidated Database/System • Flexible, Scalable, and Efficient • Streamlines daily activities • Enables easy access to current Business Critical Information • Handles everything from commercial space, shopping centers to residential properties

  5. Industry Target Markets • Retail Malls • Residential • Commercial • Industrial & Manufacturing • Airports & Port authorities • Tower & Wind Farm Management

  6. Technology Architecture • Windows OS • MS Office Suite • SQL Server • Dexterity

  7. Solution Stack • Dynamics GP (AR, AP, SOP,POP, GL, Fix Assets) • Share Point • Property Site Manager • Microsoft CRM • WennSoft • Document Management • Field Service

  8. Industry and Opportunity • Approx 110,000 establishments • Within SIC code 6512 • Key SIC Code - 6512 • Real Estate Operators (except Developers) • Lessors: Operators of Non-residential Buildings • 25,000 of these estimated revenues of $30 billion • Focusing on SIC code 6512, it is an estimated $55 billion market

  9. Target Audiences • Property Managers • A property manager is the person responsible for the selling, leasing, transferring and operating of real estate property. • They will act as liaisons between a number of different groups of people involved with the property. • Management • CFO and Controllers • Accounting Personnel • Accounts Receivables and account payables processing

  10. Industry Trends and Challenges • Trends • Importance in the Single System Approach • Access to Detailed Info Quickly & Easily • Managing Increasingly Complex Procedures • Increased Business Growth (acquisitions) • Resulting Challenges • Managing Multiple Systems for Multiple Workflows • Weak Financial Reporting • Finding a System with a Single Data Base Set-up • Lack of Software Scalability

  11. Typical Dynamics GP Deal Size • Number of Users: 30 • Microsoft and GP License Revenues (excluding services): $65,000 • Binary Stream License Revenues (excluding services): • Small to Mid $12,000-15,000 • Mid to Large $25,000-$50,000

  12. Industry and Prospecting Tips • Look For Multiple Real Estate Types in their Portfolio (Commercial, Retail, Residential) • Companies Using Multiple Systems • Organizations who need Complex Functionality • Inadequate Reporting Capability • Troubles with Data Duplication and Manual Processes • A Need for Stronger Financials

  13. Competition Mapping • Yardi • This solution offers great features for Property manager. The ERP end of things is not as robust as GP • Intuit MRI • Great for start up and customers who require basic financials. • Timberline • This solutions is geared towards customers who focus mostly on construction & development. • Skyline • Entry level weak financials not a lot of functionality

  14. What’s Next ? Methods of Sales Success • Learn more about what tools Binary Stream brings to the sales process & how to combat the competition. • Join us on Jan 13, 2011 Taking Property Management for GP to Market • Discover the messages and tactics you will need to take Microsoft Dynamics GP to market. See what marketing tools we offer to help you. • Join us on Jan 27, 2011

  15. How To Reach Us Daniel Marcelli Sales Executive Office: 604.522.6300 ext 109 Email: daniel@binarystream.com

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