1 / 9

Consumer attitudes to the energy market and smart meters Smart Meter Central Delivery Body

Consumer attitudes to the energy market and smart meters Smart Meter Central Delivery Body. May 2014: Wave 1. Overview of survey design. Bespoke online survey designed to be representative of the GB population and based on a large sample size to allow drill down analysis to sub group level.

kura
Download Presentation

Consumer attitudes to the energy market and smart meters Smart Meter Central Delivery Body

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Consumer attitudes to the energy market and smart metersSmart Meter Central Delivery Body May 2014: Wave 1

  2. Overview of survey design Bespoke online survey designed to be representative of the GB population and based on a large sample size to allow drill down analysis to sub group level. Data collection between: 31st March - 13th April 2014 A total of 10,033 GB Nat Rep sample was achieved. 18 years+, with quotas on: age, gender, region, SEG to ensure a robust GB representative sample design. 10,033 Sub-groups As well as age, gender, region, SEG, we have also looked into ‘vulnerable groups’. There are defined as: • Fuel poverty (those who spend 10% or more of their income on fuel) • Has a disability • Renters (as in those who rent the property in which they reside) • Pay by Pre-pay meter (all those who pay their electricity or gas via a pre-pay meter) 2

  3. Respondent Profile Gender Age Region 48 Average age 37% 49% 51% 35% 9% 29% 4% Social Grade House Type 11% 9% 7% 46% 9% 10% Semi: 33% Detached: 23% 5% 13% 54% 14% 9% Flats: 18% Terraced: 23% 3

  4. Respondent Profile Billing Responsibility Billing Payment Method Annual Bill Size (electricity/gas) Average: £1,100 Electricity Provider Mains gas supplier ‘other’ contains any mentions below 5% 4

  5. A slightly higher percentage of people in London do not know their annual energy spend Percentage of those who do not know their energy spend 5% 9% Total 10% Total 5% 5% 9% 5% 8% 9% 5% 7% 4% 12% 4% 9% 5% 8% 3% 13% 6% NET: Solely/jointly responsible for paying bill All Respondents 9% 5% 10% 4% 5

  6. There is a general lack of trust towards energy suppliers. Agreement with statements 6

  7. General lack of trust and concerns are even higher amongst vulnerable groups. Agreement with statements (Top 2 Box): Total versus vulnerable groups 11% 7

  8. 84% of people aware and 44% interested in having a smart meter Top 2 Box Interest in having a Smart Meter (Sub groups) Claimed awareness of Smart Meters 84% are aware of Smart Meters Total 44%

  9. On balance those respondents with a Smart Meter trust their energy supplier. Agreement with statement ‘I don't trust my energy supplier(s)’ 10

More Related