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A BUSINESS CASE FOR SUSTAINABILITY

A BUSINESS CASE FOR SUSTAINABILITY. Commitment to a triple bottom line. Snapshot of mec . Canada ’ s leading supplier of quality outdoor gear and clothing Focus on gear and clothing for active outdoor lifestyles More than 3.5 million members Approximately 1 in 10 Canadians is a member

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A BUSINESS CASE FOR SUSTAINABILITY

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  1. A BUSINESS CASE FOR SUSTAINABILITY Commitment to a triple bottom line

  2. Snapshot of mec • Canada’s leading supplier of quality outdoor gear and clothing • Focus on gear and clothing for active outdoor lifestyles • More than 3.5 million members • Approximately 1 in 10 Canadians is a member • 2011 sales of $270 million • More than 1000 employees • Reputation for social and environmental leadership

  3. What we do differently • Company Culture • Not profit driven • Wage and benefits for staff • Training – guaranteed advice • Innovation • Social and Environmental Responsibility (Sustainability) • Greening Our Operations • Product Integrity • Community Involvement

  4. outline • Sustainability from our perspective • MEC’s sustainability programs • Challenges • Benefits • Why?

  5. Sustainability

  6. What mec is doing about it Our sustainability programs

  7. MEC’S SUSTAINABILITY PROGRAMS • Green Operations • Product Integrity • Community Involvement

  8. Greening our operations • Green Buildings • Wind Power • Waste Reduction and Diversion • Transportation Emissions • MEC Green Building Systems

  9. Product integrity - Ethical sourcing • Supplier Code of Conduct • Preliminary audits (MEC) • Independent third party audits • NGO verification (Fair Labour Association) • Ethical Sourcing Director Looking ahead: • Tags linked to factory via website

  10. Product Integrity - sustainability • Encouraging Sustainable Consumption • Organic Cotton and Recycled Materials • Undyed fabrics • PVC free products • Blue Sign

  11. Community Involvement • 1% For the Planet • Grant programs – national and regional • Partnerships – national and regional • The Big Wild • Donations • Outreach, advocacy and communications

  12. Our community focus

  13. challenges • The balancing act • Trade liberalization and ethical sourcing • When you stick your neck out… • Green washing – getting lost in the herd • Being comfortable with complexity • Punching above our weight class • The halo effect and moral smugness

  14. Benefits of ethical business Trust • Trust Capital • A clean conscience • Increased employee morale and loyalty • Partnerships Continuity • Resource scarcity • Carbon cost • Effect on supply chain • Risk management • Save $ • Partnerships

  15. Moving forward

  16. The future • Continue to work with our stakeholders • Leverage our partnerships • Maintain our transparency • Advocate fearlessly • Never stop asking “why” • Stick to our “co-opness”

  17. Why? …aside from the business benefits • It’s a moral imperative • Operating without a sustainability program is bad business • Consumers expect it and are starting to demand it • Our health

  18. Sentiment without action is the ruin of the soul. Edward Abbey We seem to know the price of everything and the value of nothing. Oscar Wilde Courage, my friends, ‘tis not too late to build a better world. Tommy Douglas

  19. THANK YOU

  20. mec.ca

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