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2. What Values Come to Mind?. Coca Cola. 3. What Values Come to Mind?. Hewlett Packard. 4. What Values Come to Mind?. Honda. 5. What Values Come to Mind?. Disney. 6. What Values Come to Mind?. Las Vegas. 7. Branding is a Strategy. Great brands are built strategicallyGreat Brands are a central element of strategic business planning.Great Brands dominate the market planning process..
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