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Demand management an inexorable success story

Future drivers in UK - negative. Loss of champions, new government is anti-regulation, indifference of ministers, loss of momentumOther priorities take over ? flooding? ? no droughtsModelling the environment/sustainability doesn't deliver ? whole life costs give negative messagesOwnership of wat

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Demand management an inexorable success story

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    1. Demand management – an inexorable success story? Philip Turton

    2. Future drivers in UK - negative Loss of champions, new government is anti-regulation, indifference of ministers, loss of momentum Other priorities take over – flooding? – no droughts Modelling the environment/sustainability doesn’t deliver – whole life costs give negative messages Ownership of water demand management too diffuse Networks are lost, stakeholders drift away Customers react against interference in their lives – fuel tax, speeding fines Water Framework Directive watered down

    3. Future - challenges Vote for politicians with environmental vision Requires a focus for the subject to ensure water conservation is considered in strategies & actions Make sure that the next generation is educated to understand and to carry out water conservation “Clarity out of complexity” Keep momentum in lean times

    4. Demand management development By 1994 water demand management was becoming established as a subject Looking back, the progress over 10 years has been remarkable and many developments were not foreseen in 1994 Looking ahead 10 or 20 years – will progress again surprise us with its speed and scope or will it peak?

    5. Demand management development 1961 to 1994 slides are taken from “Demand Management and Demand Forecasting” course in May 1994 1994 – 2004 slides use landmark items featured in the Demand Management Bulletin (suggestions welcome on any omissions)

    6. Demand management activity to 1994

    7. Demand management activity 1994-2004

    8. Demand management development Information available Technology for data collection / analysis Technical / economic / methodology Political / institutional / framework

    9. Demand management development Information available & quality Technology for data collection / analysis and communication Technical / economic / social & environmental methodology Political / institutional / stakeholder framework Marketing, education & communications

    10. Information 1961 to 1994

    11. Information 1994 to 2004

    12. Technology 1961 to 1994

    13. Technology 1994 to 2004

    14. Mathematical & economic methodology 1961 to 1994

    15. Mathematical & economic methodology 1994 to 2004

    16. Political & institutional framework 1961 to 1994

    17. Political & institutional framework 1994 to 2004

    18. Marketing, education & communication 1994 to 2004

    19. Essential support – national & local

    20. Demand management - stakeholders Stakeholders involvement is vital in keeping the momentum and reaching all sections and levels of society Many new (and very keen) stakeholders appear, but others can disappear Very dependent on a champion and local expertise How do you keep track on all stakeholders and keep them on board?

    22. Demand management - globalisation Pressures on world water resources well known and publicised International development in demand management reinforces and develops the subject In some regions demand management is an ‘up front’ subject, in others it is lost in terms such as ‘integrated water management’ Battle between local water conservation and funding for large dams still in the background (low tech and high tech solutions)

    24. Future drivers in UK - positive Sustainability more vital to survival Climate change – hot, dry summers Housing & population pressures Efficient water management (Water Bill, Framework Directive?) Innovation – products and computers Metering extended

    25. Future drivers in UK - negative Loss of champions, new government is anti-regulation, indifference of ministers, loss of momentum Other priorities take over – flooding? – no droughts Modelling the environment/sustainability doesn’t deliver – whole life costs give negative messages Ownership of water demand management too diffuse Networks are lost, stakeholders drift away Customers react against interference in their lives – fuel tax, speeding fines Water Framework Directive watered down

    26. Future - challenges Vote for politicians with environmental vision Requires a focus for the subject to ensure water conservation is considered in strategies & actions Make sure that the next generation is educated to understand and to carry out water conservation “Clarity out of complexity” Keep momentum in lean times

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