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2010 Census – Outreach, Education & Motivational Strategy

2010 Census – Outreach, Education & Motivational Strategy. By Melany Dela Cruz- Viesca October 8, 2008 APA Community Development Data Center A Project of the UCLA AASC, National CAPACD, and U.S. Census Bureau CIC Program. What Methods Will Partnership Use?. Complete Count Committees

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2010 Census – Outreach, Education & Motivational Strategy

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  1. 2010 Census – Outreach, Education & Motivational Strategy By Melany Dela Cruz-Viesca October 8, 2008 APA Community Development Data Center A Project of the UCLA AASC, National CAPACD, and U.S. Census Bureau CIC Program

  2. What Methods Will Partnership Use? • Complete Count Committees • Tribal Liaison Program • Targeted Outreach to Hard-to-Count populations • Language Support Program • Be Counted / Questionnaire Assistance Centers • Partner Support Program • Faith Based Organizations • Census in Schools • Immigrant and Foreign Born Outreach • Localized Promotional Materials • Thank You Campaign

  3. 2000 Complete Count Campaign Total Budget: $24.7 million, Senate Bill 711 Administration: $2.865 million State Agency Outreach: $2 million County Complete Count Committees: $5 million School-based Outreach Programs: $1.25 million Nonprofit Questionnaire Assistance Centers: $4.9 million Media Campaign: $8.7 million

  4. Five phases of CBO outreach operations March 1 – June 9, 2000

  5. Timeline of Activities2010 Census Timeline: Key Dates

  6. Messaging One size does not fit ALL!

  7. Native HawaiianPacific Islander Intergeneration Families

  8. To Get in Touch with the APA Community Development Data Center… Phone: (310) 267-2474 Email: apadatacenter@aasc.ucla.edu Fax: (310) 206-9844 Address: UCLA Asian American Studies Center 3230 Campbell Hall Los Angeles, CA 90095-1546

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