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A Publisher’s Perspective

Explore the rapid growth of consumer mobile content and its impact on academic libraries. Learn about key device attributes affecting web usage and preferred delivery technologies for different content types. Discover strategies to enhance research through mobile apps. Presented at the 13th Annual Digital Library Symposium by Suzanne BeDell.

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A Publisher’s Perspective

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  1. A Publisher’s Perspective Mobile Technologies: Issues for Academic Libraries 13th Annual Digital Library Symposium Presented by: Suzanne BeDell

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  3. Consumer mobile content world is exploding: More popular than Harry Potter?!

  4. A faster launch trajectory than iPhone! 5

  5. Device attributes contribute to web usage: highest web use ratios are due to screen size, graphics resolution, memory and operating system speed/reliability Source: Morgan Stanley; Mobile Carriers; Elsevier UCD; Forrester

  6. 6 Preferred delivery technologies for different content types 1 Worst Fit 5 Best Fit 2 3 4 7 Source: Elsevier UCD and Strategy Analysis

  7. Perfect for Magazines, but the price is a sticking point…

  8. Remember Mapquest? 1

  9. Apps to Accelerate Research 1

  10. What’s a publisher to do?

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