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Verizon Digital Media Services

Intelligence in the Cloud Cloud Computing for Military & Government. Verizon Digital Media Services. Michael Weintraub Executive Director. Intelligence in the Cloud Cloud Computing for Military & Government. What is D riving VDMS? What Does Verizon Digital Media Services Offer ?

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Verizon Digital Media Services

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  1. Intelligence in the CloudCloud Computing for Military & Government Verizon Digital Media Services Michael Weintraub Executive Director

  2. Intelligence in the CloudCloud Computing for Military & Government • What is Driving VDMS? • What Does Verizon Digital Media Services Offer? • How Did Verizon Digital Media Services Build Its Network? • How Does Verizon Digital Media Services Share Multimedia Content Among Authorized Users?

  3. Intelligence in the CloudCloud Computing for Military & Government Demand Is Insatiable, The Pressure To Stay Ahead Is Intense • Massive Growth Requires Scale • Insatiable, demanding consumers • Proliferating formats and devices • Massive growth • No Complete Solution • Integration burden on customer • Insufficient capital of small suppliers • Uncertain Quality and Reliability • Lack of visibility or central transparency • Uneven user experiences • Legacy non-media optimized infrastructure • Weak Economics • High costs to enter new markets • Unprofitable growth 228.7 GIGABYTES Consumer Demand Market will grow 12x by 2017 19.2B GIGABYTES 2012 2013 2014 2015 2016 2017 Market Demand for Over The Top (OTT) Video – Premium Content *External sources and Marketing compilation detailed in Appendix

  4. Intelligence in the CloudCloud Computing for Military & Government Future Model • Massive scale • Vast breadth of services • Quality and reliability • Powerful economics • Flexible and modular • Visibility throughout lifecycle • Fragmented • Variable quality of service • Inconsistent user experience • Costly • Complex integrations • Little transparency Verizon Digital Media Service Offerings Current Model Digital Media Services ADVERTISERS

  5. Intelligence in the CloudCloud Computing for Military & Government DIGITAL MEDIA SERVICES Vast breadth of media platform and delivery services from ingest andtransform through storefront and delivery services ___ Linear television at scale with extensive acquisition ___ Live events with Verizon-grade quality and reliability Product Breadth of Service Video On Demand Linear Channels Live Events Advanced Advertising Media Platform Media Delivery Digital Use License Personalization Contextualization Real Time Monitoring Encryption Manual QC – Live Events Real-time Encoding Authentication X-platform Ad Ingestion / Transcoding Automated QC Session Shifting Reporting Streaming Delivery Download Delivery 3rd Party Service Integration Network DVR Archive/Edge/Origin Storage Edge Core Verizon Backbone

  6. Intelligence in the CloudCloud Computing for Military & Government Enterprise Service Bus DIGITAL MEDIA SERVICES Application Architecture Modular, flexible architecture and solutions ___ Extensive API library for integration with third-parties and customers ___ Self-provisioning, self-management and self-configuration Video On Demand Linear Channels Live Events Advanced Advertising Presentation Intuitive UIs Extensive API Library Business Services Edge Services Common Services Supervisory Services Services repository Order Management Rights Management Billing Administration Reporting & Analytics Resource Management Dig Warehouse Management Customer Care Reporting Rights Management Workflow Management Asset Delivery Revenue Assurance Advertising Content Information SHE Tampa SHE Bloomington Core Reston Lab Ashburn Core Torrance Edge Nodes Adaptor Services CDN Client App/ Platform Verizon Backbone Edge Core Asset Security Asset Transformation Quality Control Asset Delivery Session Management Storefront

  7. Intelligence in the CloudCloud Computing for Military & Government Multimedia Content Among Authorized Users Authorization Between Enterprises End User AA Insuring access only to entitled information Catalogs, entitlements, sessions Protecting content from illegitimate access or duplication DRM, Geo-fencing, watermarks fingerprints With End Users • Security on ingest and delivery • Secure integration with workflow units • Including manual steps • Secure access to storage • Controlled access to who can see what • Reporting, alerts, and control interfaces

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