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EQUITY BANK ALTERNATE DELIVERY CHANNELS

EQUITY BANK ALTERNATE DELIVERY CHANNELS. By Dr. James Mwangi, MD and CEO, Equity Bank Ltd, Kenya. Wednesday, September 19, 2007. KENYA DEMOGRAPHICS. Location: On the East African Coast astride the equator Total Area: 582,650 sq Km Capital City : Nairobi

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EQUITY BANK ALTERNATE DELIVERY CHANNELS

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  1. EQUITY BANK ALTERNATE DELIVERY CHANNELS By Dr. James Mwangi, MD and CEO, Equity Bank Ltd, Kenya. Wednesday, September 19, 2007

  2. KENYA DEMOGRAPHICS Location: On the East African Coast astride the equator Total Area: 582,650 sq Km Capital City : Nairobi Currency : Kenya shillings (KES) Population: 34,707,817 Population Density : 60% Banks Un-banked MFI’s & SACCO’s 38% Informal Male 91% Female 90%

  3. EQUITY BANK LTD. Ratings and Ratings: • A Public Listed Company at the Nairobi Stock Exchange. • A Leading Micro Finance Banking Africa. • Has Leveraged on ICT to offer innovative products & service to increase its outreach. • 65 Branches, 44 Village Mobile Bank Units, 200 ATM’s, 100 POS, 560 EFTPOS, e-Banking SMS Banking and m-Banking. • Customer Base in Year 2000 - 61,000 now 1.6 million. • Home to over 40% of Bank Accounts in Kenya. April 2007 3rd Best Microfinance Bank in the World by Micro Capital – Sept’2007

  4. ALTERNATE DELIVERY CHANNELS • Due to its large customer base, high volume of transactions and changing consumer needs Equity Bank aims to provide its customers with innovative financial products and growing its range of Alternate Delivery Channels: • 200 ATM’s  350 ATM’s • 100 POS 1200 POS • 300 EFPOS  560 • SMS Banking • Mobile Banking • Internet Banking  Retail & Corporate • The Bank has initiated setting-up a network of Agents to facilitate provision of financial services via the above channels and targets to recruit over 1,800 agents in the next three years • More than 68% of Bank’s cash withdrawals transactions and enquiries are undertaken at ATM’s & EFTPOS  Target 80% } and Link to 3rd Party Networks Over 9 Million Potential Subscribers

  5. Agents Sub-Agents External Payment Networks Super Markets Provincial Government Agencies District Equity BANK Location Fuel Stations Sub-Location Kiosks Sub-Location Whole Sellers Prominent Retailers Hospitals Schools Other Banks Agency Model Digital Villages

  6. MOBILE PHONE BANKING • The Bank has been working on the mobile banking project, which will go a long way in boosting the Banks’ alternate delivery channels other in addition to the traditional banking methods. • In Dec 2006 Equity Bank launched the SMS component of it’s Mobile Phone Banking Service named Eazzy 24/7. • As At 31 August, 2007 over 60,000 customers had subscribed to the service with over 500,000 transactions processed to date. • In September 2007 The bank has launched the second component of the M-banking project. The service facilitates transactions via a USSD menu-driven mobile phone interface and a voice-activated (IVR) phone menu service on a VISA and Mastercard certified platform. • The service is currently being piloted in a live environment with over 1,500 members of staff.

  7. BASAMKP1234 MSSAMKP1234 SASAMKP1234V100 CASAMKP1234V100 Reply with the transaction you wish to perform 1 Banking 2 Top up 3 Bill Payments 4 Pay an Eazzy 24/7 Agent 5 PIN Change 6 Stop a Card 7 Request a Card EAZZY 24/7 SERVICES • Customer Notifications/Alerts • Customer DR/CR advices • Exchange rates Enquiries • Account Balance Enquiries • Airtime Purchase • Cheque book Request • Full statements requests • Mini Statement Enquiry • Stop Cheque Instructions • Bulk SMS to Customers • Utility bills payment • Loan Repayment Notifications • Loan Approval Notifications • Funds Transfer • Person to person payments • Person to business payments • Business to person payments • Stop card instructions SMS Pay at a Supermarket USSD & IVR Reach the un-banked • Challenges: • Remembering Message Formats, Acceptability, Recruitment & KYC, Access Charges & Demand for exclusivity by Telcos, • Handset Cost, Network Congestion, PIN not Masked, etc Micro-Credit Services Under Consideration on all ABC

  8. WELCOME TO THE LATEST EQUITY BANK BRANCHES (insert the SMS banking poster)

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