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Producing Webinars for Nonprofits & Libraries. Sponsored by. March 19, 2009 Conference Call: 866-740-1260 Access Code: 6339392. Chat & raise hand Mute = *6, Unmute = *7 If you lose your internet connection, reconnect using the link emailed to you.
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Producing Webinars for Nonprofits & Libraries Sponsored by March 19, 2009 Conference Call: 866-740-1260 Access Code: 6339392
Chat & raise hand Mute = *6, Unmute = *7 If you lose your internet connection, reconnect using the link emailed to you. If you lose your phone connection, re-dial the phone number and re-join. ReadyTalk support: 800-843-9166 Using ReadyTalk
Continue the conversation • Twitter hashtag: #tst • Ask follow-up questions in the Software Forum: • tinyurl.com/d4j5c5
You are being recorded… • This seminar will be available on the TechSoup website along with past webinar presentations: • www.techsoup.org/go/webinars • You will receive a link to this presentation, material and links.
Producing Webinars for Nonprofits & Libraries Sponsored by Facilitator: Kami Griffiths, TechSoup Presenters: Emily Inlow-Hood Shawn Cardinal, ReadyTalk
Today’s Speakers Kami Griffiths TechSoup Emily Inlow-Hood Shawn Cardinal ReadyTalk Volunteers: Becky Wiegand, Gayle Capentier, Matt Palmer (TechSoup)
Agenda • Introductions • Interview with Emily Inlow-Hood • Interview with Shawn Cardinal • Audience Q&A • About TechSoup
Continuum of Engagement Collective(help others get the job done) Our Vision:relevant, vibrant, and sustainable libraries in every community Presentwebinar Level of Participation Attend webinar Individual(help me get my job done) Community Responsibility visitor> member > participant > contributor > SME > group facilitator > advocate > presenter > mentor >champion
Develop Best Practices Webinar Working Group Wimba Gurus group Attend trainings, read articles, and learn from other organizations conducting webinars
The best-laid plans Always have a backup plan!
Keys to organizing a webinar program: Good topic and presenter Good communication Preparation Invisible process Publicity Shared results Organizational Buy-in
Who produces webinars? PRESENTER PRODUCER HOST
What type of content makes a good webinar? • Concepts or skills that can easily be taught in 30-45 minutes • Very narrowly focused topics • Topics that generate discussion • Case studies and stories • Ask your community!
Looking for a Webinar Wizard • Required: • Eager to learn new technology • Grace under pressure • Can troubleshoot on the fly • Time management skills • Sense of humor • Preferred: • Event planning experience • Instruction experience • Presentation skills • Online learning and • meeting skills
Online conferencing software Pick the tool that’s right for the job: How many people will it accommodate? How much does it cost and how do they charge? What are you hoping to accomplish? Would your participants rather listen to the audio through the computer or through the phone? Do you want to record the Webinars and archive them for future viewing?
Online conferencing software • ReadyTalk • GoToMeeting • Webex • Wimba Classroom • Crossloop • DimDim • Yugma
Questions? Submit your questions using the chat box.
Audio + Web Conferencing • Don’t worry! You can’t break it! • Dial a phone number then enter 7 digits • Click button from emailed invite
What is a Webinar? • Online or “virtual” seminar • Combines audio and visual aspect • Live Broadcast - One to Many/Several to Many • Allows you to reach people all over the world, without the need for travel
Types of Webinars • Sales presentations and lead generation • Training initiatives • Earnings and analyst presentations • New Product or technology announcements • Guest speaker presentations
Non-Profit Applications • Membership Drives
Non-Profit Applications • Membership Drives • Member Benefits
Non-Profit Applications • Membership Drives • Member Benefits • Training Initiatives
Non-Profit Applications • Membership Drives • Member Benefits • Training Initiatives • RETENTION!
Non-Profit Applications • Membership Drives • Member Benefits • Training Initiatives • RETENTION! • Goodwill
Recording feature • Record both audio and web
Recording feature • Record both audio and web • Post link online
Recording feature • Record both audio and web • Post link online • Email recording
Recording feature • Record both audio and web • Post link online • Email recording • Create a podcast series
Success Story! • Trout Unlimited Campaign
Success Story! • Trout Unlimited Campaign • “Save the Brookie” - 356 playbacks!
Success Story! • Trout Unlimited Campaign • “Save the Brookie” - 356 playbacks! • Track who replayed the recording
Success Story! • Trout Unlimited Campaign • “Save the Brookie” - 356 playbacks! • Track who replayed the recording • Saved over 175 hours
Questions? Submit your questions using the chat box.
More Resources Webinars • Getting to Know Online Conferencing Tools, TechSoup Talks Webinar Articles • 10 Steps for Planning a Successful Webinar, TechSoup • Tips for Conducting a Successful Webinar, TechSoup • A Few Good Online Conferencing Tools, Idealware • What Stinks About Webinars?, Chief Learning Officer
Still have questions? • Additional questions can be answered by posting in the Software Forum: • tinyurl.com/d4j5c5
Get the Most Out of TechSoup • At TechSoup, you’ll find a range of technology services to help your nonprofit: • Read helpful articles in our Learning Center • Request donated software, hardware, and online services • Join our community forums to learn from your colleagues • Browse upcoming events and conferences
Upcoming Webinars • Mobile Technology for Advocacy & Activism • Thursday, March 26, 9:00 a.m. Pacific • Followed by an all-day online forum event
Thank you! For more information contact: Kami Griffiths kami@techsoup.org415-633-9392 Emily Inlow-Hood emily.inlow@gmail.com twitter.com/emnica