How to Kill Creativity

1. How to Kill Creativity By: Roger Harden

2. Three Components of Creativity

3. Challenge for Managers Matching people with the right assignments • This creates room for creativity • To do so managers need detailed information • It is important to match employees to jobs in which they have knowledge • Many times managers do not effectively match employees to their best suited jobs

4. Freedom • Employees must be given freedom to explore their creativity, yet goals still have to be reached • Many times setting goals will increase the use of creativity Managers mess this up in two ways • By failing to clearly define goals • By granting empowerment only by name and not actually given the employees a chance to exercise the freedom

5. Resources Managers must allow time and money • It is important to balance the amount of resources offered to a particular assignment • Creating to short of a deadline will result in lost creativity • Lack of money will keep new ideas from being funded

6. Supervisory Encouragement • Management must stand behind employees and offer positive motivation • By letting employees know that they matter, managers create motivated workers which result in much better creativity • Happy employees will do better work than unhappy employees

7. Key Points • There are three main factors in creativity • Expertise • Creative Thinking Skills • Motivation • Creative employees are often matched with jobs that allow them to make use of their knowledge and skills • Managers must allow resources to these employees and also offer positive acknowledgement