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Rate opportunities - PowerPoint PPT Presentation

1. Formulating Strategy to Fill Identified Needs 2. Segmentation and Positioning

1. Formulating Strategy to Fill Identified Needs 2. Segmentation and Positioning. MARK 430 WEEK 4. What we will cover this week. Now we have all that information about customer behaviour and customer needs.... what are we going to do with it?

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Rate opportunities - PowerPoint PPT Presentation

1. Formulating Strategy to Fill Identified Needs 2. Segmentation and Positioning