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Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists

Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists. Philipp Kandal 29 th August 2011. Brief intro: skobbler is all about maps and apps. One of the 10 most successful paid iPhone apps in Germany in 2009.

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Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists

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  1. Sustainability for startups in Mobile Biz, Lessons Learned advise for the finalists Philipp Kandal 29th August 2011

  2. Brief intro: skobbler is all about maps and apps One of the 10 most successful paid iPhone apps in Germany in 2009 Top selling paid iPhone app in Germany for several weeks Top selling navigation in 2009-2011Top selling iPhone navigation app in Germany since its market launch Source: OpenStreetMap Creative Commons Attribution-ShareAlike 2.0 licence (CC-BY-SA).

  3. Building our company around apps was a fun but sometimes very tough ride

  4. Remember: The gold rush is over and the 1000th fart app won’t make you rich anymore

  5. #1 The iPhone is not the world!

  6. #2 Deadly sin: Don’t know exactly what functions your users are using within your app

  7. #3 Don’t be a lemming – just because everybody is writing a Twitter client it’s not a good business…

  8. #4 Apps require continuous development and usually aren’t one-off shots

  9. #5 Don’t fully outsource your monetization and be aware of (and ideally test) all options

  10. Remember: It’s a fun ride Building a great app and your users will love you!

  11. THANK YOUfor your kind attention!Get in touch: Philipp Kandal, philipp.kandal@skobbler.com Mobile: +49 172 4597015 Follow me on .com/apphil

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