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Dan Pacheco, Founder ASNE Annual Conference April 2010

Dan Pacheco, Founder ASNE Annual Conference April 2010. What is Printcasting?. The simple niche publishing solution for the rest of us No software or design skills required. Easy way to pull in citizen content from blogs. 1. 2. Self-serve ad platform for small businesses

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Dan Pacheco, Founder ASNE Annual Conference April 2010

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  1. Dan Pacheco, Founder ASNE Annual Conference April 2010

  2. What is Printcasting? • The simple niche publishing solution for the rest of us • No software or design skills required. • Easy way to pull in citizen content from blogs. 1 2 • Self-serve ad platform for small businesses • Build ads as you type, then target your niche. • N need to “sell ads.” Instead, we promote the tool.

  3. Make a magazine like this in just 5 minutes …

  4. How Printcasting Works

  5. Drag-and-drop “Edition Builder” Video: http://vimeo.com/10899005

  6. Self-serve ad tool Advertisers click a button, fill out a form and enter credit card. Done! Ads start at $10 per edition. Publisher can mark up rate.

  7. Local Tests Around the World Bakersfield, Philadelphia are up. Puerto Rico and Perú launching soon. Fifth partner needed. Maybe in your town?

  8. HP Print App in Development Selected as one of a handful of developers to create a “Print App” for new HP Web-connected printers.

  9. What’s Next? Your digital content barista. Coming soon!

  10. Publish once, distribute everywhere Print Mobile Tablets & eReaders Web

  11. You feed in content, we feed out design Instead of “Printcasting,” think “Everycasting.” Feed in content from ANY content management system. Chooses design style and output. The rest just happens. Running News Site Name: Publisher name: Joe Runner RSS URL: http://joesrunningworld.blogspot.com/feeds/posts/ Brew up a … Site design Printcast Mobile site eBook

  12. We’ll still output to PDF, but also …

  13. ... straight to your Web site

  14. Mobile sites are automatic • We’ll sniff out which device you’re using to visit a site and optimize the interface for that device. • We’re already doing some of this with Printcasting, and that work will be open sourced in June.

  15. iPad • Web sites will be 100% iPad compliant (and Printcasts already are). • Additional outputs to ePub format used by Apple’s iBooks.

  16. Custom services • Beginning in June, we’ll be building customized, branded services on top of open source tools.

  17. Thank you! Want to know more? Please contact me: • dan@printcasting.com / 303-465-5560 Or, join our public community: • http://community.printcasting.com Try Printcasting yourself: • http://www.printcasting.com

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