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Black & Decker auto wrench

Team 1: Alex Schlosser, Kyle Palmeter , Matt O’Boyle, Mary Kate Kloeblen. Black & Decker auto wrench. Automatically adjusts to any size nut or bolt with push of a button Made of professional heat-treated hardened steel 220 ft-lbs torque are enough for any job Powered by AAA batteries

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Black & Decker auto wrench

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  1. Team 1: Alex Schlosser, Kyle Palmeter, Matt O’Boyle, Mary Kate Kloeblen Black & Decker auto wrench

  2. Automatically adjusts to any size nut or bolt with push of a button Made of professional heat-treated hardened steel 220 ft-lbs torque are enough for any job Powered by AAA batteries Many uses Product info

  3. Possibility of an interchangeable battery Competitor Dewalt has this, would also be a good marketing scheme because it ensures that people will by the same company’s product if they already have a battery for their nail gun, etc Obviously they are always looking to make the wrench more durable so it lasts longer Tools are tools and one can only be so innovative, the trick is making sure they are of good quality Although not really feasible, they could possibly pursue a solar powered auto wrench Research and development

  4. Television ad captures the public’s attention B&D sells one-third of products to Lowe’s and Home Depot alone Online marketing via E-mail has been a key marketing strategy of Black and Decker’s The price of the auto wrench is very affordable (around $10-20) making it convenient for consumer’s Marketing

  5. The Black & Decker Auto-wrench is manufactured in all of the factories located in eleven different countries around the world. The frame of the wrench is cast with heat-treated hardened steel. Each component of the inner gears is made separately and put together by machine. The power source is from AAA batteries which have a compartment located on the side of the wrench. Manufacturing

  6. Packaging Plastic Crimp sealed Cardboard on inside displays product name and features Can also come packaged in a cardboard box with a 18v cordless drill

  7. Sales, Distribution, and Transportation Distributed by one of Black and Decker's many warehouses Transported within the US by truck and internationally by ship Sold at Sears, Home Depot, Lowe's and other hardware retailers

  8. Simple directions: hold wrench around the knut /bolt and press adjusting button to have the wrench automatically adjust to the knut or bolt. Can be used for various jobs, including showerhead installation, furniture assembly, and bicycle assembly. Handy for people who work on a wide variety of jobs. Consumer Use

  9. According to Amazon.com, a majority of people gave this tool five stars. Generally people thought this product was easy-to-use, handy, useful, and good quality. Though seemingly popular, major complaints about this tool is that it doesn’t have enough motor power, it’s too large, and it doesn’t fit into the hand naturally. Final Disposition

  10. http://blackanddecker.com/productguide/product-details.aspx?productid=15392&toolview=1#detailshttp://blackanddecker.com/productguide/product-details.aspx?productid=15392&toolview=1#details http://www.wikinvest.com/stock/Black_&_Decker_(BDK) http://goliath.ecnext.com/coms2/gi_0199-131550/A-potent-marketing-tool-for.html http://www.blackanddecker.com/ProductGuide/ProductDetails.aspx?ProductID=15392 http://reviews.argos.co.uk/1493-en_gb/7001222/reviews.htm http://www.amazon.com/Black-Decker-AAW100-8-Inch-Adjusting/dp/B000EGM1ZM sources

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