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Promotions

Promotions. An attempt to expose an entity to a niche(TG) , to make them aware and expect a certain reaction. Personal Selling Advertising Sales Promotions Direct Marketing PR. Why do we promote?. Inform/Bring Awareness. Create Desire. Differentiate from the clutter.

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Promotions

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  1. Promotions

  2. An attempt to expose an entity to a niche(TG) , to make them aware and expect a certain reaction.

  3. Personal Selling Advertising Sales Promotions Direct Marketing PR

  4. Why do we promote?

  5. Inform/Bring Awareness

  6. Create Desire

  7. Differentiate from the clutter

  8. Result in desired Outcome http://adsoftheworld.com/media/ambient/sprite_sprite_shower

  9. Channels used

  10. TV Radio Print Outdoor Digital

  11. Term

  12. Short Term Long Term Metallica Vladavir Promotion http://www.youtube.com/watch?v=mb4gyT_mKOc&feature=fvwp http://www.youtube.com/watch?v=DIkmuG8MGHk&feature=endscreen http://www.youtube.com/watch?v=QldamwLhcLM&feature=related

  13. Good or Bad Promotions

  14. Jamie Lynne Grumet breast-feeding her 3-year-old son

  15. Weeds an American based TV show promoted itself by sending out a bouquet of artificial weed to its potential viewers, intriguing them , resulting in a rise in TRP (Television Rating Points).

  16. What affects Ads?

  17. CULTURE http://www.youtube.com/watch?v=fEU_qyiQmYQ Cricket

  18. ECONOMY

  19. FAD

  20. WHEN DO YOU PROMOTE?

  21. What sells

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