1 / 12

Where Did You Find That Book?

Where Did You Find That Book?. By: Your Name. Introduction. The business models of Amazon, Barnes and Noble and Borders and how all are competing with each other. Contrasting the Web sites of the three bookstores.

zion
Download Presentation

Where Did You Find That Book?

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Where Did You Find That Book? By:Your Name

  2. Introduction • The business models of Amazon, Barnes and Noble and Borders and how all are competing with each other. • Contrasting the Web sites of the three bookstores. • How do all three of the book stores address ethical, legal, and security issues. • Identifying the communication technologies used by each bookstore.

  3. Business Models • Amazon operates using a brokerage model and a marketplace model. • Barnes and Noble operates using a merchant model. • Borders operates using a merchant model.

  4. Competition • Competition among the three retailers. • Physical stores as well as web-based versus web-based only. • Selection and variety of goods sold.

  5. The Difference in Websites • Amazon makes it hard to tell they sell books. • Barnes and Noble showcases their picks of the week. • Borders is very warm and inviting.

  6. Ethical, Legal, and Security Issues • Privacy Policy. • Selling or Renting Customer Information to Third Parties. • Guarantee and Return Policies. • Password Protection.

  7. Communication Technologies Used by Amazon for Customer Communication • Use of purchaser database. • Preference database. • Affiliation programs. • Email confirmation and mailing lists.

  8. Communication Technologies Used by Amazon for Business Communication • EC2 • Simple DB. • Simple Storage Solutions S3. • Amazon fulfillment web service.

  9. Communication Technologies Used by Barnes and Noble • Appeals to reading enthusiast. • Book Clubs. • Website to store.

  10. Communication Technologies Used by Borders • Books. • Borders media. • B2B and B2school communication.

  11. References Amazon introduces Fulfillment Web Service; The feature lets merchants store their own products in Amazon’s storehouses until instructed by Amazon FWS to fulfill orders (2008, March 20th). Information Week, . Amazon Help Topics. Retrieved June 18, 2009 from http://www.amazon.com/gp/help/customer/display.html/ref=gw_m_b_he?ie=UTF8&nodeId=508510. Barnes & Noble Help Desk. Retrieved February 20, 2010 from http://www.barnesandnoble.com/help/help.asp.

  12. References Borders Customer Care. Retrieved June 18, 2009 from http://www.borders.com/online/store/CustomerServiceView_privacypolicy. Pearlson. (2005). Managing and Using Information Systems. A Strategic Approach, Third Edition. Chapter 8: Using Information Ethically. John Wiley & Sons. Rappa, Michael. (2009). Business models on the web. Retrieved February 20, 2010 from http://www.digitalenterprise.org. Sun Offers GlassFish Portfolio, OpenSSO and OpenDS Open Source Software on Amazon EC2 Cloud (2009, May 2nd). Entertainment Close Up, .

More Related