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Dairy Entrepreneurship means to generate self-employment and employment opportunities in the dairy sector in the country. It also is associated with encouraging modern-day dairy farming methods for the production of clean milk. CEDSI is an independent institution committed to fostering dairy skills in India. We aim to assure sustainability and profitability in the dairy farming area through skilling and capacity raising, policy advocacy, information management, and research.
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Dairy Entrepreneurship in India The dairy scene in India is fast changing from smallholdings and traditional methods to scaled-up commercialized operations with the help of technological innovations. In the year 1970, the situation took a drastic change in a positive direction with the introduction of Operation Flood. In India, Operation Flood (better known as White Revolution), was spearheaded by Dr. Verghese Kurien. That legendary person gradually transformed the old process of production, procurement, and marketing of dairy products in India. As a result, today India is producing 20 million liters of milk per day. Today we are producing almost 22% of the total world production. Presently, around 12 million Indian farmers are engaged in dairy entrepreneurship in India. Though, there remains a massive gap between production and logistical operation. Therefore, six points that need to be followed by the entrepreneurs when they are managing dairy supply chains and logistics in India: Hygiene: The standard of hygiene is based on Packaging: Temperature: Humidity: Time: Distance: Transportation Vehicle: farming in India has been mainly a family vocation practiced alongside agriculture. Production faced plenty of challenges including high costs, low output, and lack of technological skills. The premises started to change for good with Operation Flood, as more and more dairy farmers started to identify with the dream of Dr. Kurien –Dairy
Entrepreneurship. In the present scenario, dairy farming is largely an organized and profitable proposition with crossbreeding of cattle, adequate availability of fodder, and access to modern technologies. Moreover, accessible avenues to upskill to such technologies has allowed dairy entrepreneurs a firm ground to walk on with a number of organizations getting into the dairy business. The wider scope of dairy market, increased number of individuals engaging in dairy entrepreneurship, and diverse range of dairy products has complicated the traditional Dairy Supply Chain and Logistics. The concern that prevails the dairy sector now is transparency regarding the quality and flow of the produce till the end consumer. Despite Dr. Kurien’s Operation Flood, a large section of dairy farmers still remains unorganized, leading to disparity in the quality of produce. However, various government agencies, like NABARD, in order to bring about uniformity in the sector, offer schemes and capital subsidy to enhance dairy production, procurement, preservation, transportation, processing and marketing of produce. To fortify the dairy sector, the need of the hour is to secure the Dairy Supply Chain and Logistics. While the organized supply chain stakeholders of the dairy sector retain data regarding the flow of produce, yet the system is marred by lack of coordination and miscommunication. Also, the unorganized players remain in the equation. So, in order to manage and track the movement of dairy products transparently from the producer to processor to merchant to the final consumer, the latest technology that is being introduced to dairy businesses is Blockchain Technology. Experts are of the view that Blockchain Technology can enhance dairy supply chain management and ensure food safety by weeding out possibilities of fraud. The question that remains is, whether Dairy Entrepreneurship in India will overall shape up in a way to safeguard the interests of both small farmers and end consumers alike?
