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PERFORMANCE MARKETING GROUP

PERFORMANCE MARKETING GROUP. PRESENTATION OVERVIEW “Performance- Based Marketing that makes a Difference”. PMG Background. Saw common need & trend with early-stage Client Companies

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PERFORMANCE MARKETING GROUP

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  1. PERFORMANCE MARKETING GROUP PRESENTATION OVERVIEW “Performance- Based Marketing that makes a Difference”

  2. PMG Background • Saw common need & trend with early-stage Client Companies • Developed Market Programs & Campaigns to meet their Challenges, Opportunities & Problems – Over 18 year period – spawned development of standard Program Products • Generated $500-$750 Million revenue (cumulatively) for client companies • Dedication to High-Tech, with emphasis on Defense & Military and Healthcare Target Segments

  3. PMG APPROACHCore Market Program Products • Available as Standard Products (Internet-Based Business) • Customizable for Client Programs & Campaigns PMG a One-Stop Source, with full accountability

  4. PROGRAM MIX • Competitive Replacement Program • Vertical Industry Awareness Program • Product Opportunity Program • Network Development Program • Target Opportunity Program • Competitive Positioning Workshop • Target Action Planning System • Strategic Formulation Program

  5. General Consulting Services - Telemarketing support - Market, Product and Competitive Studies - Business Development Support - Personal Training/Coaching

  6. Client Program Examples(Partial) • Heartwood 3-D Imaging – VIA, POP, TOP & Channel Partners (Defense & Mil) • Silvus Communication –VIA, POP, TOP (Defense and Mil) • Altera – Defense & Military Strategic Support • Annapolis Micro – Customer & Competitive Profiling (Defense & Mil) • H-P/DEC – VIA & TOP (Retail Industry) • REI/Inforex – CRP, POP, TOP & SFP (Government & Commercial) • Data International – TOP & POP (Government, Education & Commercial) • DCA – TOP & Internal Training (Cross-Market) • Software Institute – Internal Training (Cross-Market) • Sanmina/Hadco – TOP (Semiconductor) • CardioData – VIA, POP & CPW (Healthcare) • Videotel – TOP & Market Research (Hotel Information Systems) • Analogic (Division) – VIA, TOP & CPW (Defense & Mil) • Sybase (Division) – TOP & POP – targeted at Alliance Partners • Northpoint – TOP & Business Development (Commercial) • VISTA – Strategic Consultation (Defense & Mil) – Domain Expertise • Embedded Reps – VIA & TOP (Defense & Mil)

  7. Working Relationship Project Fulfillment to Strategic Partner

  8. Summary • Proven & Mature Market Programs, backed by Client Experience • Assurance of Program Uniformity & Continuity (One-Stop Source) • Quick Ramp-Up with minimal investment • Performance-based Programs that deliver tangible results

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