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eBusiness Systems

eBusiness Systems. HAAGA-HELIA (Tommi Immonen). Usage of e-business tools. EIS Executive Information System KM Knowledge Management PLM Product Lifecycle Management RM Revenue Management, YM Yield Management vendor management marketing intelligence, market research

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eBusiness Systems

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  1. eBusiness Systems HAAGA-HELIA (Tommi Immonen)

  2. Usage of e-business tools • EIS Executive Information System • KM Knowledge Management • PLM Product Lifecycle Management • RM Revenue Management, YM Yield Management • vendor management • marketing intelligence, market research • customer information acquisition, loyalty program • automated planning and scheduling • databases and datamining

  3. System procurement • multiplesuppliers • manylegacysystems • usuallyfailure • costs • schedule • result • not just budgetbut ROI Return On Investment • ERP Enterprise ResourcePlanning • Manufacturing, Supply chain management, Financials, Project management, Human resources, Customer relationship management, Data services , Access control

  4. Key factors affected • strategy • focus • management resources • changes in processes and management • knowhow • partners

  5. Requirement specifications • requirement analysis • software requirement engineering • design and modeling • in-house • template • open source • corporate • chain, franchise • outsourced

  6. Modeling • wireframe of structure • blueprint of layout • description of functionalities • usability • learnability • efficiency • memorability • errors • satisfaction • 3 clicks

  7. Building • who is in charge of project? • registeringdomaindomai.nrnameboy.com for a websiteorcampaign • IPR Intellectual Property Rights • whoownscode? • database as source of content • technologieslike Java, Flash, AJAX • testing • persona • scenario

  8. Updating and maintaining • who in organization is in charge of maintaining? • CMS Content Management System • measuring KPI Key Performance Indicators • constantly open eyes • ever evolving systems

  9. System level partnering • aim is to help partner sell more • EDI Electronic Data Interchange • XML Extended Markup Language • TPI Third Party Intermediaries • single image (inventory, price, availability) • CRS Computer Reservation System • e-commerce website for retailing

  10. Cloud computing • SaaS Software as a Service • services in cloud • docs.google.com • Google Analytics • salesforce.com rightnow.com • Windows Azure • Facebook • Skype

  11. Hospitality and tourism • DMS Destination Management Systems • product management • enquiry management • visitor CRM • business CRM • management reporting • GDS Global Distribution System • Amadeus, Galileo, Sabre, Worldspan… • Micros

  12. More information • ehotelier.com • wiredhotelier.com • hospitality.net • htng.org • hotelnewsresource.com

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