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Nextdoor Introduction

Nextdoor Introduction. Introducing Nextdoor. Introducing Nextdoor. Used in 7,500 + individual neighborhoods in 49 states + DC Worked with 62 cities to roll out citywide Working with 28 more cities to roll out citywide. NATW fully endorses Nextdoor.

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Nextdoor Introduction

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  1. Nextdoor Introduction

  2. Introducing Nextdoor

  3. Introducing Nextdoor • Used in 7,500+ individual neighborhoods in 49 states + DC • Worked with 62 cities to roll out citywide • Working with 28 more cities to roll out citywide

  4. NATW fully endorses Nextdoor “NATW fully endorses Nextdoor, and we believe this free service can be a powerful tool to help with our shared mission of making neighborhoods safer, happier places to call home.”

  5. Nextdoor helps build community Neighbor to Neighbor Encourage Community Participation Build Trusted Relationships Neighbor to Local Business Neighbor to Local Government Support Local Economy

  6. Nextdoor in Action

  7. Why are Police adopting Nextdoor? • Bring back a sense of community to neighborhoods • Facilitate a Virtual Crime Watch and Business Watch • Broaden communication to reach more residents • Want neighborhoods on a single platform for easier communication • Residents want crime & safety information from Police

  8. Get started in 3 easy steps • Map your city – define neighborhood boundaries and names • Recruit members - Invite neighborhood leaders to start their Nextdoor neighborhood • Launch - Help residents learn about the availability of Nextdoor https://nextdoor.com/city_launch/

  9. Thank you!

  10. Business Model • Nextdoor is free for users, neighborhoods and cities. • We will never sell personal information or bombard users with banners or pop-ups. • Currently privately funded by several Venture Capital Firms and individual investors. • Our business model will focus on working with local businesses to provide special offers to neighbors. This will enable neighbors to both support their local businesses and save money.

  11. Commitment to privacy and safety Privacy is essential to creating an environment where neighbors feel comfortable sharing information and discussing neighborhood topics. Nextdoor makes it safe to share online the kinds of things you’d be okay sharing in person. Here’s how: • To be part of a Nextdoor neighborhood, you have to live in it, period • Every neighbor must verify their home address • Every neighbor signs in with their real name - no anonymous users • Only logged-in neighbors can see information shared on Nextdoor • Information will never show up in Google or other search engines • Each Nextdoor website is securely encrypted using HTTPS protocol • Nextdoor never shares personal information with third-parties • Members can flag postings, leads can remove postings • Nextdoor removes members if they violate Nextdoor guidelines • Sex Offenders and anyone living with them are excluded

  12. Address verification Every neighbor must verify their home address using one of these five methods: 1. Postcard with unique code sent to home address2. Phone call to a listed number registered to home address3. Credit card billing address which matches home address4. Invitation from a previously-verified neighbor 5. Nextdoor Lead verifies neighbor using Lead Verification Tool

  13. City Program Features • Ability to post to all residents in every neighborhood • Ability to post to specific neighborhoods • View map of all neighborhoods in city • View metrics on # of neighborhoods, members, postings • Coming soon…group features which will allow police and fire to coordinate Neighborhood Watch and Emergency Preparedness programs across neighborhoods

  14. Nextdoor Examples • A neighborhood with no Neighborhood Association organized their neighborhood and crime watch using Nextdoor – 144 members • A group of condos and apartments created a sense of community on Nextdoor with groups for Crime Watch, Dog Lovers and Monthly Pot Luck – 577 members • A neighborhood with competing Neighborhood Association and Crime Watch group unite on Nextdoor – 162 members • A neighborhood member organizes volunteer groups on Nextdoor to Adopt a Grandparent, provide food for sick neighbors, babysit in emergencies and care for animals – 385 members

  15. Example of city posting

  16. Only residents who live in the neighborhood can join

  17. Neighbor Testimonial “Since Nextdoor, we finally feel like a neighborhood. Our communication has become more frequent, open and helpful. We‘ve seen lost pets get returned in minutes; unwanted ping pong tables finding new homes in a matter of posts; and a heightened sense of security throughout the neighborhood when a recent crime wave hit.” Brent BambergerNextdoor Sleepy HollowOrinda, CA

  18. Neighbor Testimonial “The value of Nextdoor hit close to home when a teenager was diagnosed with meningitis. His parents used Nextdoor to alert everyone in the community to this life-threatening situation and get other kids tested immediately. The ability to broadcast the news through Nextdoor very likely saved other lives.” Nicole PerkinsNextdoor WoodsideWoodside, CA

  19. Neighbor Testimonial “We have an elderly woman living alone in the neighborhood who has cancer, and is undergoing treatments, and is quite frail and vulnerable. She recently had a security issue, and when neighbors got wind of it through Nextdoor, they came out of the woodwork to offer assistance. It was heartwarming to see the outpouring of goodwill for a neighbor.” Bob ThornburgNextdoor Sol y Lomas Santa Fe, NM

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