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Perception. Perception is a passive and relatively straightforward process which gives us an accurate picture of reality. The act of observation does not affect what is observed. Sensation + Interpretation ______________ Perception. Context. Figure & Ground.
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Perception is a passive and relatively straightforward process which gives us an accurate picture of reality. The act of observation does not affect what is observed. Sensation + Interpretation ______________ Perception
We tend to highlight certain aspects of what we see (figure), and treat other parts of it as background (ground)
We have a natural tendency to look for meaning in what we see and to group our perceptual experiences together into shapes and patterns
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A vast amount of data is constantly flooding in to our senses, and our minds would overload if we were consciously aware of everything. We only notice some things in our perceptual field and overlook others. Intensity + Contrast ______________ Noticing
What’s a tree as seen by… … a biologist? … a logger? …Greenpeace? … a native American? … a paper company? … a poet? … a construction company?
We may misinterpret what we see. We may fail to notice something. We may misremember what we have seen.