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Business PSI Results Summary Mark McCrindle November 2015

Purpose and use<br>The Business PSI is robust not only because the measure comes directly from a survey of business proprietors and managers, but also because it measures current performance, with metrics derived from their actual earnings, expenses, staffing numbers, as well as sentiment – their economic cost and growth forecast and expectations of the 6 months ahead. <br>Rather than being a national measure, the Business PSI is designed to be deployed in local and regional geographies because it measures economic conditions, regulatory settings, and infrastructure in a local context. This allows for a more nuanced understanding of business performance and conditions. It gives a good measure of local economies and allows for comparison of business performance by region, across a city, within a state, and across states. <br>Additionally, the Business PSI is designed as a longitudinal instrument, and so business performance can be compared by region over time to get real-time analysis of local economic conditions, and so see the impact of local policies, investment, and infrastructure development, as well as measuring the impact of state and national issues and economic conditions. <br><br>Deployment<br>The Business PSI is a tested and easy-to-deploy 21 question survey which can allow business chambers and local governments to survey their business stakeholders at any point in time, and compare these results to previous measures or benchmark across other areas. <br>It also allows industry groups and peak bodies to measure their members and so gain a PSI of specific business categories (such as hair-dressers, real estate agents, etc.) or broader business categories (i.e. retailers, B2B service providers, etc.). The Business PSI results can be compared longitudinally, city by city, or state by state. <br>As the Business PSI quantitatively measures business performance yet incorporates attitudes, sentiment, and forecast, it provides a comprehensive measure of actual and attitudinal measures and an index that incorporates recent performance and current forecasts.  <br>BUSINESS PSI DESIGN<br>The McCrindle developed Business Performance Sentiment Index (Business PSI) is an ongoing measure of business performance, conditions, and sentiment, developed from the input of several instruments. <br>It delivers a snapshot of how businesses in the region are tracking, thus capturing the current pulse of local businesses. The 2015 inaugural edition of the Business PSI features the results of businesses from across the Hills Shire.

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Business PSI Results Summary Mark McCrindle November 2015

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  1. BUSINESSES IN AUSTRALIA – ACTIVELY TRADING 2,100,000

  2. SMALL BUSINESS NATION

  3. SMALL BUSINESS NATION

  4. SMALL BUSINESS NATION

  5. SMALL BUSINESS NATION

  6. SMALL BUSINESS NATION

  7. SMALL BUSINESS NATION

  8. SMALL BUSINESS NATION 99.9% of all Australian business are small to medium enterprises

  9. BUSINESSES IN NSW – ACTIVELY TRADING 700,000 That’s 1/3 of Australia’stotal

  10. BUSINESSES STARTS AND EXITS (NSW) 385 New start-ups every business day 350 New closures every business day

  11. SURVIVAL RATES 3 year survival rate – all businesses 61% 3 year survival rate – new businesses 50%

  12. EXIT RATES - CONTRIBUTING FACTORS Annual exit rate By employment By structure By turnover By sector National: 12.7%

  13. EXIT RATES - CONTRIBUTING FACTORS Annual exit rate By employment By structure By turnover By sector IT: 14.7%

  14. EXIT RATES - CONTRIBUTING FACTORS Annual exit rate By employment By structure By turnover By sector Accommodation & food services: 14.9%

  15. EXIT RATES - CONTRIBUTING FACTORS Annual exit rate By employment By structure By turnover By sector Admin & support services: 15.8%

  16. EXIT RATES - CONTRIBUTING FACTORS Annual exit rate By employment By structure By turnover By sector Non-employing: 15.5%

  17. EXIT RATES - CONTRIBUTING FACTORS Annual exit rate By employment By structure By turnover By sector Unincorporated: 17.6%

  18. EXIT RATES - CONTRIBUTING FACTORS Annual exit rate By employment By structure By turnover By sector Less than $50,000: 20.3%

  19. METHODOLOGY

  20. METHODOLOGY • Online survey August 2015 • Survey of businesses geographically located in the Hills Shire LGA • 179 business owners and managers completed the survey • 90% owners/managers of businesses • 15 sectors represented • Business PSI Research Partners:

  21. WHO ARE THEY?

  22. WHO ARE THEY?

  23. WHO ARE THEY?

  24. WHO ARE THEY?

  25. CONDITIONS PERFORMANCE SENTIMENT

  26. 3 Categories 9 Measures 21 Indicators

  27. CONDITIONS

  28. PERFORMANCE

  29. SENTIMENT

  30. EXAMPLE QUESTION

  31. BUSINESS PSI

  32. BUSINESS PSI

  33. BUSINESS PSI

  34. BUSINESS PSI

  35. BUSINESS PSI

  36. C, P AND S SNAPSHOT

  37. C, P AND S SNAPSHOT

  38. C, P AND S SNAPSHOT

  39. C, P AND S SNAPSHOT

  40. C, P AND S SNAPSHOT

  41. C, P AND S SNAPSHOT

  42. C, P AND S SNAPSHOT

  43. C, P AND S SNAPSHOT

  44. C, P AND S SNAPSHOT

  45. CONDITIONS

  46. CONDITIONS OVERVIEW

  47. Non employing businesses CONDITIONS BY BUSINESS SIZE -26 -24 -11 -13 Non employing businesses Micro (1-4 employees) Small (5-19 employees) Medium+ (20+ employees)

  48. PERFORMANCE

  49. PERFORMANCE OVERVIEW

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