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Background. Coca-Cola wanted to launch an OOH campaign to be original & to reach their core target.

Coca-Cola Drinks, Belgium. Background. Coca-Cola wanted to launch an OOH campaign to be original & to reach their core target. The marketing objectives were differentiation and being Top Of Mind during the end of the year. Idea .

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Furniture network - PowerPoint PPT Presentation

Background. Coca-Cola wanted to launch an OOH campaign to be original &amp; to reach their core target.

Background. Coca-Cola wanted to launch an OOH campaign to be original & to reach their core target.